The reissue of the Beatles' original albums on vinyl, on Tuesday, restores the music to the 12-inch LP format that thrived when the discs were first released, between 1963 and 1970. But one crucial thing has changed: back in the day, one of the joys of collecting was turning up at a record shop the day a new album was released and getting your hands on a fresh, shrink-wrapped copy. But now brick and mortar record stores are few and far between.
Capitol Records is addressing that flaw in contemporary American culture with one-day only pop-up shops - actually, a couple of British-st yle double-decker buses - in both New York and Los Angeles on Tuesday. Both the 14 individual albums (from âPlease Please Meâ through âLet It Be,â plus the two-disc âPast Mastersâ compilation of tracks originally released only on singles or EPs) and the box set, which includes all the albums and an otherwise unavailable 252-page book, will be sold on the buses. So will the 2009 CD versions of the discs, in both mono and stereo (the LPs are stereo only; the mono versions are due out next year), as well as other recent CD and video releases, and newly-minted memorabilia.
The buses will be easy to spot: on one side, they have the Beatles logo, with its distinctive elongated T, and the logo for Apple, the group's company; on the other, the Beatles, in a 1963 publicity photo, are perched on a stack of jacketless LPs. And Beatles obsessives will note an anomaly. The photo, shot at the same session as a similar one used on the pictur e sleeve for the American single release of âI Want to Hold Your Hand,â originally showed Paul McCartney holding a cigarette. The cigarette has now been expunged, as it has been on reissues of âI Want to Hold Your Handâ since that disc's 20th-anniversary reissue in 1984.
In New York, the bus will make a 90-minute stop at Seventh Avenue, between 49th and 50th Streets, starting at 9:30 a.m., with later stops in SoHo (on Broadway between Prince and Spring Streets, at noon) and downtown (on Broadway between Cortlandt and Liberty Streets, at 2:30). The Los Angeles bus will be at the Capitol Records tower (1750 North Vine Street, at 9:30 a.m.), ICE at Santa Monica (1324 5th Street, at noon) and L.A. Live (Olympic Boulevard and South Figueroa Street, at 2:30).
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